As Experience Design Director at Accenture Song, the world's largest tech-powered creative group, Jennifer leads experience design teams, works with clients to solve business problems, and advocates for design excellence. Leadership and team development are at the core of what she does. She is dedicated to managing, mentoring, and growing design teams—ensuring they have the tools and support to deliver top-tier work. Her expertise lies in building high-performing design teams that create impactful digital experiences for enterprise clients, industry leaders, and Fortune 500 brands across commerce and consumer goods and services.
Before Accenture, Jennifer served as a consultant working directly with companies, startups, and agencies, including Merge and Studio 101, and client accounts, including Darden Restaurants, Emory University and Grady Health System.
Before that, Jennifer held the position of Creative Director at Studio 101, a boutique design agency, leading large teams of designers, photographers, and stylists on accounts including Olive Garden, Red Lobster and Coca-Cola.
Before Studio 101, Jennifer held the position of Art Director at The Weather Channel.
Born in Detroit, Michigan and a former resident of Portland, Oregon, she resides in Atlanta, Georgia, with her husband and fur babies.
Jennifer Kowal is a dynamic leader dedicated to building exceptional teams that deliver best-in-class experiences that drive customer engagement and business results.
Selected Work
Accenture: Mobile App - Design leadership
Accenture: E-Commerce Marketplace - Design leadership
Accenture: B2B E-Commerce Website Redesign - Design leadership
Branch: Mobile App - Product design
AnthroStyleBox: Mobile App - Product concept, UX and visual design
Reed Group: Product campaign - Product and visual design
Grady Health System: Food as Medicine - Visual design & brand strategy
Darden Restaurants: Product & Merchandising Campaigns - Design leadership and visual design
Idlewide: Brand identity - Creative direction & visual design
Some of the brands I’ve worked with: